Okay, maybe I’m in the minority but I’m sick of hearing about Michael Jackson’s death and life and accomplishments and legacy, etc. It’s as if Jesus Christ himself had just died for heaven’s sake!
But, having vented those sentiments, I have to acknowledge that apparently there are many more people out there who ARE interested in [...]
Many businesses are busy with the process of selling their products or services but something that they sometimes forget to do (and this is so true of small businesses) is that they forget to find out what their audience needs.
No point in building a rack or pages on your website to sell red shoes if [...]
So often I find myself in an argument with a new client over keywords. Basically, the scenario is usually…
They want to be found for a main keyword phrase.
And I want them to be found for keyword phrases that convert into sales.
What’s the difference you say? Let me tell you!
1) It’s more difficult to get on [...]
Most of you know we cater to small businesses and as a result, we’re always on the lookout for creative Internet marketing ideas. I found one today SmallBusinessSEM.com and thought I’d share it with you.
The idea was taken from AvanteGardens.com – basically what they did was to add a marker on a Google Map for [...]
I’m reading this article “Small Business SEO: Costs, Expectations & Realities” by Matt McGee. In it he talks about the wide range of costs many small businesses complain about. I’ve had many phone calls with small business owners frustrated that one company will charge $75.00/month and others charge $1000.00/month! And because of the techno-babble they [...]
Found a really great tool that works on Firefox browsers. If you haven’t yet begun to use Firefox, I have no idea what you’re waiting for. I couldn’t possibly do my SEO work without some of the great extensions that Firefox offers.
Anyway, Mani Karthik wrote a great little script that you can install onto Firefox [...]
I speak to many small business owners every week and one thing that strikes me is how many of them rely on others to promote them. When I talk to these business owners about writing blogs or tweeting on Twitter or any type of self promotion the usual answer I get back is “Well, I [...]
I’m reading this article about Twitter and local news.
http://www.localseoguide.com/is-twitter-a-better-source-of-local-news-than-google/
I’m sure you’ve seen your local news station providing you with IReporting (essentially, news from everyday folks like you and me) sent to them via cell phones, video cams, twitter, facebook, etc. It’s interesting that in today’s age of Reality TV where television seems to have been [...]
Just this past weekend I spent some time with some friends and as has been happening for quite some time now, they asked me about Twitter. They asked me “…what is it?” and “…what does it do?” and “…why should I use it?”, etc. In the midst of my explanation the inevitable comment came…
“…I don’t [...]
I found this great article at http://www.marketingpilgrim.com/7-minute-seo-guide and it’s perfect for small business owners who want to try and understand what exactly is involved in the SEO process. If you’re in the SEO business, you’ve probably heard a million times something like, “Can’t you just market my website? Why do we have to change it?”
If [...]
SEO Webmaster
Each month we'll explore a new area of Internet Marketing and Search Engine Optimization! Whether you're a newbie or seasoned, join us, learn and share about this crazy world of Internet marketing!