Going Local Is Bigger Than You Think


So very often I hear comments like, “But my business is local, why should I market on the Internet?”
These comments obviously come from someone who still hasn’t figured out how to use the Internet.  What I mean is there still are people out there who don’t use the Internet daily.  Yep, it’s true.  If these [...]

Are You Capturing Your Audiences’ Intentions?


So, I’m reading this new book I just received, The Art of SEO and right at the beginning it’s got a very nice layout of how search engine users (our customers / your customers) think.  So, it gave me the idea for this article.  You can say this article was inspired by the book.
When you, [...]