The Freshness Factor (no, I’m not talking about fabric softener). For years and years and years I’ve been touting the benefits of adding new (fresh) content to websites and blogs. I have to suspect that some of my clients think I’m just fishing for more work (as if I have the time to do that!) [...]
Yesterday I received in my email box an article from a client. His company offers executive recruiting services and he’s very much on top of his company’s marketing campaign. Which is great! Anyway, he sent me an article about Google + and their new project. Basically, Google is now adding information from your Google + [...]
I was reading this article from Forbes.com – written by Duncan Heath – and a quote from it struck me. “Mobile internet usage is set to overtake desktop Internet usage by 2014, and what’s more, the way people use their mobile devices to browse is very different. This represents a colossal threat and concurrent opportunity [...]
Well, it was just a matter of time I suppose. “Earlier this year, the Internet Corporation for Assigned Names and Numbers (ICANN) approved the .XXX top-level domain. The new .XXX top-level domain is expected to be big business for domain registrars and of course the entire adult entertainment industry.” (Original Article) Basically, to business owners [...]
These days, almost everyone is looking to save money. Doesn’t matter if it’s a family or if it’s a business – the goal is the same. Spend less. Or at the very least, get a higher Return on Investment (ROI). So, if you spend $10.00 you at least want to get more than $10.00 worth [...]
Years ago a friend (a great Internet marketer himself) told me that I should write an ebook about Internet marketing. He told me that I knew more about the subject than most people he meets in that industry. I was flattered, of course, but my immediate response to him was…”I can’t write an ebook, who [...]
I just finished reading an entry at a social media site from an Internet Marketer who had recently left his employer because the ROI wasn’t what the employer had expected. The Internet marketer was using SEO (search engine optimization), social media marketing (via Twitter and Facebook) and blogging. These three factors put the site in [...]
As I was having my breakfast this morning I was catching up on the latest SEO (Search Engine Optimization) and Internet Marketing news. I came across this little gem… “Ten years ago, the SEO process included a monthly analysis, recommendation and implementation plan; a purely human-based process. This is no longer enough. Businesses need daily [...]
So, are you ready for even MORE information overload? Are you not happy with how quickly your news is updated on your computer screen? Well, Google is bringing back “Real Time Search” which gives you, the User, the opportunity to search through social media programs like Twitter, Google+, etc. for whatever it is that you’re [...]
The best part about working with small and home based businesses is that I get to speak directly to the person in charge. It makes the entire marketing process so much easier. The worst part about working with small and home based businesses is that sometimes I have to “convince” (or at least try to) [...]
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