Freshness and Internet Marketing


The Freshness Factor (no, I’m not talking about fabric softener). For years and years and years I’ve been touting the benefits of adding new (fresh) content to websites and blogs.  I have to suspect that some of my clients think I’m just fishing for more work (as if I have the time to do that!) [...]

How Does Google + Affect SEO?


Yesterday I received in my email box an article from a client. His company offers executive recruiting services and he’s very much on top of his company’s marketing campaign. Which is great! Anyway, he sent me an article about Google + and their new project. Basically, Google is now adding information from your Google + [...]

Social Media Glossary


I’m often accused (and rightly so) of being nerdy and geeky and some of that is because I know the “lingo”. In other words, I know what Klout is and I use Hashtags in my tweets and I love Widgets. I only know these and more because I read about them often and I’m sure [...]

The Importance Of The Smart Phone Client


I tell everyone I know (and my hairdresser can attest to it) that the proof is always in the pudding. I mean, political candidates can say anything they want, but it’s what they’ve done in the past that really counts – that’s who they really are. I mean, studies and research are great but it’s [...]

This Might Just Be Google’s Greatest Contribution To Mankind


Have you heard of Google’s experiments with a driverless car?  Frankly I thought many had but as I speak to people about it they all are surprised so I thought I would just stop assuming and go ahead and write about it. So, the story goes that Google created and has been experimenting with a [...]

Guarding Your Domain From .xxx


Well, it was just a matter of time I suppose.  “Earlier this year, the Internet Corporation for Assigned Names and Numbers (ICANN) approved the .XXX top-level domain. The new .XXX top-level domain is expected to be big business for domain registrars and of course the entire adult entertainment industry.” (Original Article) Basically, to business owners [...]

Saving Money On SEO / Internet Marketing Costs


These days, almost everyone is looking to save money.  Doesn’t matter if it’s a family or if it’s a business – the goal is the same.  Spend less.  Or at the very least, get a higher Return on Investment (ROI). So, if you spend $10.00 you at least want to get more than $10.00 worth [...]

You’re One Of A Kind – You Just Don’t Know It Yet


Years ago a friend (a great Internet marketer himself) told me that I should write an ebook about Internet marketing.  He told me that I knew more about the subject than most people he meets in that industry.  I was flattered, of course, but my immediate response to him was…”I can’t write an ebook, who [...]

What Is The Expected ROI From Your Internet Marketing?


I just finished reading an entry at a social media site from an Internet Marketer who had recently left his employer because the ROI wasn’t what the employer had expected.  The Internet marketer was using SEO (search engine optimization), social media marketing (via Twitter and Facebook) and blogging.  These three factors put the site in [...]

Really, Really, Really Comprehensive SEO


As I was having my breakfast this morning I was catching up on the latest SEO (Search Engine Optimization) and Internet Marketing news. I came across this little gem… “Ten years ago, the SEO process included a monthly analysis, recommendation and implementation plan; a purely human-based process. This is no longer enough. Businesses need daily [...]