A Top SEO Technique is the use of Keyword Themes I know that if you’ve been reading about Internet marketing you have a grasp on the concept that it’s all about the keywords. The words that you have on your website pages will make or break the success of the marketing campaign. I mean if [...]
Lately I’ve been seeing this question pop up here and there, “How many hours should you spend on SEO / Internet marketing?” I think like anything having to do with SEO and Internet marketing, the answer “depends” on a variety of factors. But I thought I would share what I do for my clients’ SEO [...]
Okay, you know the old saying… Do what you’ve always done and you’ll get what you’ve always gotten. (or something like that). Point is – review the Internet marketing that you’ve done for 2010 – what worked, what didn’t? Look to see what’s new, what haven’t you tried that was recommended? Make a list, make [...]
The great majority of websites that we get here at Eckweb are sites that have already been built and have already been online. A great majority of those site owners claim that their web designer told them they know how to market their sites. I have no way of knowing if this is actually true [...]
Vanessa Fox from SearchEngineLand reports that “Google made between 350 and 550 changes in its organic search algorithims in 2009″. So, whatever Google’s rules were on January 1, 2009 for ranking websites, they were quite different December 31, 2009! What’s a site owner or SEO webmaster to do? Well, stick with the basics for one [...]
Okey dokey, has everyone swallowed the latest Google news and algorithmic changes? Are you ready to embrace the new way of thinking about your SEO campaigns? If not, well, don’t wait too long. Before you know it, you’ll be left behind and other SEO firms will be way ahead of you in marketing their websites. [...]
If you haven’t yet heard what the latest Google changes are, let me give you a brief synopsis… Google announced and began implementing several new factors in their list of ranking factors… 1) Real Time Search 2) Personalized Search Results 3) Page Speed 4) Easier search on mobile units So, what do these mean? 1) Real [...]
So very often I hear comments like, “But my business is local, why should I market on the Internet?” These comments obviously come from someone who still hasn’t figured out how to use the Internet. What I mean is there still are people out there who don’t use the Internet daily. Yep, it’s true. If [...]
So, I’m reading this new book I just received, The Art of SEO and right at the beginning it’s got a very nice layout of how search engine users (our customers / your customers) think. So, it gave me the idea for this article. You can say this article was inspired by the book. When [...]
Can you guess? Could it be on page optimization? Or perhaps researching the keywords? Or maybe it’s restructuring the architecture of the website? Wrong! The biggest obstacle in the SEO (search engine optimization) process is the website owner. Yep, you heard me right. For the most part, website owners will argue with their SEO firm [...]
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Each month we'll explore a new area of Internet Marketing and Search Engine Optimization! Whether you're a newbie or seasoned, join us, learn and share about this crazy world of Internet marketing!