Buzzing About The Buzz


Many of you use Gmail – and you’re in the majority if you do.  You may notice a small change on your Gmail panel.  Right under “Inbox” in the left column you may notice the word “Buzz” – if it’s there, then you have been Buzzed.  You are now able to use Google’s latest social [...]

New Internet and Marketing Tools


I collect bookmarks on new tools that I may be able to use either for website marketing, search engine optimization or simply to beef up the interactivity of a website.  So, here are just a few of what I’ve collected lately.  See if you find any of them useful for your own business!
Posterous – The [...]

SEO + PPC + SM = SUCCESS


Since our SEO Services are targeted towards small and home based businesses, we are often dealing with clients who have limited budgets.  Most SEO firms deal with mid to large size clients so spending $5000.00 / month or more on their Internet marketing is fairly common.  But mention that amount to a small or home [...]

Twitter Personality Types vs. Facebook Personality Types


This is just a short article cause I had a PC meltdown yesterday (I love the Internet – I just hate computers!) anyway, I was thinking about the people I meet and how some LOVE Twitter and others LOVE Facebook.  It got me thinking about the two types of personalities these two groups must be.  [...]

Understanding Your Internet Audience


Okay, maybe I’m in the minority but I’m sick of hearing about Michael Jackson’s death and life and accomplishments and legacy, etc.  It’s as if Jesus Christ himself had just died for heaven’s sake!
But, having vented those sentiments, I have to acknowledge that apparently there are many more people out there who ARE interested in [...]

Finding and Using Trends from Twitter


Many businesses are busy with the process of selling their products or services but something that they sometimes forget to do (and this is so true of small businesses) is that they forget to find out what their audience needs.
No point in building a rack or pages on your website to sell red shoes if [...]

IReporting Is All The Rage


I’m reading this article about Twitter and local news.
http://www.localseoguide.com/is-twitter-a-better-source-of-local-news-than-google/
I’m sure you’ve seen your local news station providing you with IReporting (essentially, news from everyday folks like you and me) sent to them via cell phones, video cams, twitter, facebook, etc.  It’s interesting that in today’s age of Reality TV where television seems to have been [...]

Twitter, Social Media and Liberation


Just this past weekend I spent some time with some friends and as has been happening for quite some time now, they asked me about Twitter.  They asked me “…what is it?” and “…what does it do?” and “…why should I use it?”, etc.  In the midst of my explanation the inevitable comment came…
“…I don’t [...]

Twitter Has Become My Newspaper


So, who watches the news anymore?  I mean, what demographics?
Folks over 50?  Over 60?  Over 70?  I’m just guessing here.
I’m 50 and I rarely watch tv news anymore.  It doesn’t matter if it’s local or national or international.  I’m tired of wasting my time listening to what the news department at that particular news station [...]

What Social Media Is Showing Us


Remember years ago when companies would spend hundreds of thousands of dollars on getting information about their demographics? Well, if the demographics you’re targeting happens to include the Gen-Y group (those born between 1980 and 1995) – you’re in luck! Why? Because they’ve pretty much grown up with the Internet and have been participating in [...]